sebastiaan jansen architectuur

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uitbreiding bijenkorf, rotterdam

“ Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening. ”

“ Fashion is architecture: it is a matter of proportions. ”

Coco Chanel
These exquisite clothes needs to be exposed in a generous way, like a model on the catwalk with the beautiful dress gently floating around her body and moving into the wind while she walks. I searched for a reference in clothing within a concept for this building. The elements in the facade refer to clothing hanging in this exquisite building, they gently move by the need to be exposed.
Every second of the day this kinetic facade makes a different appearance, an unique moment of playfully lighted and moving elements.